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PlanetRead’s BIRD

with Prasar Bharati

A Partnership with Nation’s Public Broadcaster 
bringing literacy and accessibility through India’s content archive

A Nation's Archive, Now Made More Accessible!

For decades, Prasar Bharati has carried India’s stories into homes across the country. With historic Government of India policy mandate for greater accessibility in media, this legacy enters a new digital chapter. With Billion Readers the archival content is being made more accessible, one subtitle at a time.

From India's Screen Heritage to India's Readers.

India's Screen Heritage
Prasar Bharati

Custodian of India's audiovisual heritage:
cinema, television, music, news, folk culture and regional storytelling across Doordarshan and All India Radio.

1996
Same Language Subtitling
Same Language Subtitling

SLS for mass literacy first conceived and researched at IIM - A. An intervention turning every piece of content into an opportunity for reading fluency at population scale.

2024
Waves OTT
Waves OTT

Prasar Bharati's OTT platform WAVES brings
this extraordinary cultural archive into the digital era.
Making decades of content available to audiences everywhere.

2026
BIRD X WAVES Partnership
BIRD X WAVES Partnership

BIRD by PlanetRead and WAVES by Prasar Bharati sign a two-year agreement to implement SLS on up to 1,500 hours of WAVES content. A historic step for literacy in India!

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what does this partnership actually enable?

Seven Centres.

One National Network.

The partnership brings SLS to Waves and seven Doordarshan kendras across India, connecting the work to the country's diverse languages, content and audiences. This countrywide network creates an important bridge between technology, public media with literacy and accessibility .

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Find out more

Making India's stories more accessible,
one Subtitle at a time!

Explore WAVES
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